WWE is back in partnership with trading card company Topps.
A “long-term” partnership for producing trading cards has been reached by the two parties, per a social media post made by Topps this week.
The move officially brings WWE back with Topps after a short-lived deal with rival company Panini ended on a sour note.
The top wrestling brand had inked a deal to work with Panini starting in 2021 but found themselves trying to leave the agreement early due to an alleged breach of contract. A lawsuit filed by Panini was dismissed with prejudice in 2023 after the parties involved reached a settlement.
The new deal aligns WWE with the trading card brand owned by sports merchandising goliath Fanatics, a company they have worked closely with for some time now.
Here’s a first look at a few of our upcoming cards… We can’t WAIT to show you all we have in store. 😈
Follow @Topps to make sure you never miss a beat. 🤝 pic.twitter.com/dZlhsoeFS6
— Topps (@Topps) January 1, 2025
A preview of what future WWE trading cards under the Topps banner will look like was shown on social media this week. It was also announced in recent days that Topps WWE Slam, a mobile trading card game which was discontinued in 2021, will relaunch by early 2025.
