WWE has entered into a multi-year deal with women’s sportswear brand WEAR by Erin Andrews, per a press release issued Friday.
A series of WEAR-designed WWE merchandise will be released as part of the deal, including clothing focused on Nikki Bella, Rhea Ripley, and Cody Rhodes.
The first-ever line of WEAR clothing is being launched just ahead of Summerslam, where certain pieces will be on sale.
Numerous designs from the brand, including Summerslam shirts and jackets, are currently listed on WWE’s official shop.
Andrews, a sportscaster who has worked for both Fox Sports and ESPN, launched WEAR in 2019 with the goal of offering women’s apparel based around sports brands. They have since released clothing featuring designs from top American sports leagues like NFL, NBA, and NHL.
The brand will now work alongside WWE, expanding the already extensive options WWE offers for merchandise.
