NXT 2.0 sees small increase in audience, demo flat from last week

NXT 2.0 saw a small increase in viewership while the key demo was flat on Tuesday night.

The July 26^th edition of the show from the Performance Center averaged 600,000 viewers and approximately 170,000 (0.13) in the 18-49 demographic, courtesy of Brandon Thurston from Wrestlenomics and Showbuzz Daily.

WWE NXT on USA Network (8-10:05pm):
600,000 viewers
P18-49 rating: 0.13
📊 https://t.co/1SscdBCpr8 pic.twitter.com/50KD4HZEZp

— Brandon Thurston (@BrandonThurston) July 27, 2022

It was the show’s highest overall viewership over the past five weeks while the 18-49 figure was identical with last week and down from the July 12^th episode.

Unlike Raw, there didn’t appear to be any meaningful curiosity over the recent corporate changes to the company that included Paul Levesque being placed as the head of creative in the company.

In the 18-49 demo, female viewership increased by 18 percent this week but male viewership in the demo dropped five percent.

Adults 18-34 saw an 11 percent decrease and adults 35-49 increased by seven percent from last week.

The show finished #21 among cable originals on Tuesday.

In Canada, there was a strange stat as the show averaged 38,000 viewers but only 4,000 in the 25-54 demographic on Sportsnet 360. I cannot recall the demo ever hitting that low a mark and was a very odd occurrence. Last week, the show did 59,100 viewers and 22,000 in the demo as a comparison. It was NXT’s lowest viewership in Canada since June 29^th.