WWE grossed more than $13 million on its live gates across six shows over two weeks.
The combination of a hot period for the company and TKO’s aggressive pricing structure led to WWE drawing multiple seven figure gates in March and early April.
WWE completed a successful European tour in March with twelve events, including three episodes of Raw and Friday Night SmackDown each.
According to data reported by industry trade publication Pollstar, the third-party service states that WWE grossed the following amounts during its tour:
March 22: WWE live event at SSE Arena in Belfast, Northern Ireland (8,322 tickets sold, $1,004,096 live gate)
March 23: WWE live event at Motorpoint Arena in Nottingham, England (8,211 tickets sold, $994,672 live gate)
March 24: Friday Night SmackDown at OVO Hydro in Glasgow, Scotland (10,342 tickets sold, $2,625,989 live gate)
March 28: Friday Night SmackDown at O2 Arena in London (12,557 tickets sold, $2,800,305 live gate)
March 31: WWE Raw at the O2 Arena in London (14,816 sold and $3,580,007 live gate)
When WWE returned to the U.S., it held SmackDown at the Allstate Arena in Rosemont, Illinois, on April 4 and sold 15,364 tickets and drew a live gate of $2,293,705.
Pollstar reports that between these six events, WWE generated 13,298,774 in its live gate performances.
