WWE Raw posts small gain against big Cowboys vs. Giants game

WWE Raw ranked sixth among cable originals on Monday behind all NFL-related programming for Monday Night Football.

Photo Courtesy: WWE

WWE Raw ranked sixth among cable originals on Monday behind all NFL-related programming for Monday Night Football.

Going against the Dallas Cowboys and New York Giants, Raw averaged 1,674,000 viewers with approximately 587,000 (0.45) in the 18-49 demographic. Those figures represent a 5% increase in overall viewers and a 1% uptick in the key demo from last week’s episode that aired against two NFL games. (Data from Brandon Thurston at Wrestlenomics and Showbuzz Daily).

The Cowboys vs. Giants averaged 10.2 million viewers (2.27 in 18-49) on ABC with the game also airing on ESPN with 7.7 million viewers (2.72 in 18-49) and featured ESPN2’s Manning Cast averaged 1.43 million (0.56 in 18-49).

There was minimal fluctuation from the previous week in the 18-49 demo with male viewership down 2% and females up by 4%. In the 18-34 demo, they saw an 8% increase with 201,000 viewers (narrowly beating out last Wednesday’s Dynamite in the same demo that averaged 200,000).

In the 12-34 demo, females were up by 35% this week and males increased by 10%.

Adults 35-49 were down by 2% and adults 50+ grew by 3.5%.

Raw kicked off in the first hour with 1,728,000 viewers and 0.45 in the 18-49 demographic. The show grew to 1,751,000 and 0.47 in the demo in hour two before the usual drop in the third hour that averaged 1,543,000 viewers and 0.43 in the demo.

From hour one to hour three, the overall audience dropped by 11% while 18-49 declined by 4%, and adults 18-34 were even throughout the show. The only sizable drop was adults 50+ which fell 17% in the third hour.

In Canada, Raw averaged 151,300 viewers and 76,100 in the 25-54 demographic on Sportsnet 360, which was a 17% decrease in overall viewers and a 6% gain in the demo. Raw ranked sixth among sports programming on Monday night, which was dominated by the Toronto Blue Jays vs. New York Yankees that averaged 1,339,000 viewers and followed by the Monday Night Football game.

About John Pollock 4276 Articles
Born on a Friday, John Pollock is a reporter, editor & podcaster at POST Wrestling. He runs and owns POST Wrestling alongside Wai Ting.