WWE’s new fan club will officially launch this week.
Club WWE is expected to open for sign-ups this Friday, per a press release issued on Monday.
The service offers fans exclusive merchandise and ticket opportunities, as well as a rewards program and special digital content. Access to the service goes for an annual fee of $99.
The full list of rewards currently available on the service was unveiled on Monday:
- Premium Welcome Kit available for a limited time to the first fans to sign up as Founding Members including a match-used canvas, a personal note from John Cena, and more.
- Members-Only WWE Shop featuring exclusive merchandise, including the newly announced ‘Never Seen 17’ collection and additional Superstar-exclusive product drops. The Minneapolis Collection will be available to members on day one and at the Fanatics SummerSlam Takeover in Minneapolis from July 31 to August 2.
- Early Access to Tickets for select WWE events,along with access to members-only lounges at select Premium Live Events and live events.
- Premium Content Library featuring iconic matches from WWE’s archive, behind-the-scenes content, exclusive interviews and brand-new original programming.
- Live Match Chats, giving fans a dedicated second-screen experience during WWE programming.
- Club WWE Rewards, allowing members to earn points through purchases as well as by logging in, watching content, participating in live chats and playing games, with points redeemable for exclusive rewards and experiences.
Club WWE has been teased since March, when the brand’s logo started popping up on broadcasts of Raw and Smackdown. The fan club opened earlier this month for “Founding Members,” who similarly paid $99 to sign up.
